Color is one of the most powerful tools to use when trying to establishing a product or a space.  We also know that color can have many psychological effects on us. Different colors represent different things, and sometimes can represent different things in different countries.

The Effect of Colours

Green – Health, tranquillity, money, nature.
Purple – Royalty, wealth, success, wisdom.
Pink – Calming, love, romance.
White – Purity, innocence, empty, spacious.
Black – Evil, death, mourning, slimming.
Brown – Reliability, boredom, practicality, earth.
Orange – Excitement, enthusiasm, warmth, caution.

What Colour Should You Paint Your Home?

For architects selecting a color can be very difficult.  Having the right color in a room could possibly heighten your senses and sooth your stress by a whole lot. Of course, colors are interpreted from our individual perspectives, and shades play a large part in this.

White – Gives the effect of purity, space and cleanliness. Great for bathrooms to represent cleanliness. Also great for small rooms to give a more open feeling.
Blue – Seen as a productive color. Great for offices and workspace.
Green – Ideal for the bedroom. Gives off the effect of tranquility and health.
Pink – Obviously seen as a very feminine color in the western part of the world. Ideal for girls rooms and other feminine things.
Purple – Great for the living room. Very calm and relaxing color.
Yellow – Ideal color for the kitchen. People say it’s great for metabolism. Gives the effect of energy too.
Red – Great for encouraging your appetite. It’s why you see brands such as KFC, McDonalds and others use it in their logos and restaurants.

Let this be a guide in your next project! via