The first edition of The Loft was a great success, and last December, the team at The Playing Circle did a great job in turning the largest event space of the Vaudeville Theater of Amsterdam into a vibrant loft-like conceptual pop-up store. This pop-up event is an initiative of The Playing Circle, a company that provides motivating meeting spaces in Amsterdam for gatherings, trainings, and workshops. Opened only for a short time, the Loft #2 was stocked with a carefully curated collection of design, art & craft that was all for sale. The 2014 Loft winter edition integrates interior design, art, and crafts in one stylized experience. From tables and chairs to the wood-burning fireplace and books on the table, everything in The Loft is for sale.
