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Marilyn Monroe Tower by MAD

A house is a machine for living in. However, as we progress further away from the machine age, we are left with a question: what message should architecture convey? What is the house of today?
The Absolute Towers, 2 residential towers designed by MAD topped out last Friday at 170 meters, confirming Mississauga’s new identity connecting the urban with its surrounding natural landscape. The Absolute Tower has been nicknamed Marilyn Monroe by the locals.

Absolute’s officials and Mississauga Mayor Hazel McCallion joined MAD’s Associate Partner Ping Jiang at a ceremony on November 19th . Ping Jiang commented: “Mississauga has become a magical city full of energy. We are happy to be part of it. More important, we are happy that so many people like the building. We believe the two towers are unique architecture which links the city and nature by introducing those beautiful curves. It is exciting to see these towers from outside now, but it will be more exciting to live inside.”

In place of the simple, functional logic of modernism, the design expresses the complex and multiple needs of contemporary society. This building is more than just a functional machine: it responds to the significance of being located at the junction of two main streets, elegantly bearing its landmark status and acting as a gateway to the city beyond. It is something beautiful, sculptural and human.

Despite its landmark status, the emphasis is not solely on height. Our design features a continuous balcony that surrounds the whole building, eliminating the vertical barriers traditionally used in high rise architecture. The entire building rotates by different degrees at different levels, corresponding with the surrounding scenery. Our aim is to provide 360 degree views for each residential unit, and to get city dwellers in touch with the natural elements and reawaken their appreciation of nature.

Marilyn Monroe Tower by MAD   DesignRulz.com

Marilyn Monroe Tower by MAD   DesignRulz.com Marilyn Monroe Tower by MAD   DesignRulz.com Marilyn Monroe Tower by MAD   DesignRulz.com Marilyn Monroe Tower by MAD   DesignRulz.com

Posted in Architecture 

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